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Who Owns SpinQuest? Meet Founder Robby Mier
Who Owns SpinQuest? Meet Founder Robby Mier
By
James Thompson,
Last Updated on 09.10.2026
About Robby Mier
Robby Mier, whose full name is Robert Mierzejewski, is the founder and CEO of SpinQuest, a sweepstakes casino that launched in March 2025. The platform is operated by Social Gaming Room LLC, a privately held company based in Sacramento, California.
Mier didn't exactly take the traditional route to becoming a casino executive. He grew up racing dirt bikes, spent years playing poker, and eventually started a business sending customers to online gambling websites. Eventually, he decided to start a gambling platform of his own.
A YouTube documentary,, explores his background, including the financial problems that nearly prevented SpinQuest from launching.
Who Is Robby Mier?
Mier grew up in Wisconsin in a working-class family. His mother, Debbie, worked as a server, while his father was a factory machinist. Much of his childhood revolved around motocross, skate parks, and video games. His family purchased a motorhome and trailer to travel to motocross races, although the expenses limited how often they could compete.
After Mier's parents divorced, his mother raised three sons while working multiple jobs. Mier recalls watching her waitress during the day and deliver newspapers at night. He credits her with teaching him the importance of hard work and looking after others. Mier also spent countless hours playing video games, including Halo 3, RuneScape, and Fortnite. RuneScape introduced him to virtual gambling through its Duel Arena, where players could wager in-game currency against each other.
He believes his interest in gaming and motocross helped shape the way he approaches risk.
How Did Robby Mier Make His Money Before SpinQuest?
Mier's first serious involvement in gambling came through poker. He wanted to become as good as possible, spending hours studying strategy and setting financial goals. At one point, he says he dedicated as many as 84 hours per week to playing and studying poker. Mier initially avoided casino games like blackjack. He believed poker was a better use of his time because his skill could give him an advantage. That changed during a trip to Las Vegas.
The Night Mier Cashed Out $190,000 Playing Blackjack
One of the documentary's best stories comes from Mier's trip to Las Vegas for the World Series of Poker Main Event. After learning he couldn't play that evening, he decided to try winning his $10,000 tournament buy-in at a blackjack table.
According to Mier, he started with $10,000 and quickly doubled it. He celebrated with drinks before returning to the table, where his bankroll eventually reached $60,000.
Things got a little hazy after that. Mier admits he had been drinking heavily and couldn't remember everything that happened. At one point, he looked down and saw approximately $172,000 in front of him. He eventually cashed out around $190,000.
Mier then rented a vehicle and drove back to San Diego with the cash in a backpack.
How Did Robby Mier Start SpinQuest?
Mier's move into affiliate marketing laid the groundwork for SpinQuest. While playing poker, he noticed that the people bringing customers to gambling websites could earn considerably more money than individual players.
Over the following three years, Mier says he built an affiliate marketing operation that expanded from poker websites into online slots and sports betting. Along the way, he developed relationships with gambling influencers, including Brettski.
Working with content creators gave Mier a better understanding of sponsorship agreements. He noticed that some influencers received only a small portion of the revenue they helped gambling companies generate.
That raised an interesting question: Why keep sending players to other operators when they could build their own platform? That’s how the idea for SpinQuest came about.
Mier wanted to create a brand that the creators could help develop and grow. Brettski was among the first to get behind the concept, agreeing to leave his existing sponsorship arrangement when the new platform was ready.
Why SpinQuest Almost Failed Before Launching
Starting a sweepstakes casino presented challenges Mier hadn't faced in affiliate marketing. Banking and payment processing proved particularly difficult. According to the documentary, the first 10 banks approached by SpinQuest rejected the company. Meanwhile, several influencers had already committed to the project and given up other sponsorship opportunities.
The pressure was mounting. Mier recalls checking his bank account and realizing he had approximately three months of funding remaining. At one point, he lay on his office floor, wondering whether he'd jeopardized his future and the livelihoods of people who trusted him. Eventually, SpinQuest secured the arrangements needed to move forward and launched in March 2025. Mier describes the launch as one of the biggest moments of relief in his life.
What Is the SpinQuest Owner's Net Worth?
Robby Mier's net worth has not been publicly verified. SpinQuest is operated by Social Gaming Room LLC, a privately held company that doesn't publish detailed financial statements. Mier's personal assets, liabilities, and ownership stake haven't been publicly established. The documentary includes stories involving substantial amounts of money, including his reported $190,000 blackjack cash-out and financial support for content creators. However, those figures don't establish his current net worth.
How Much Does the SpinQuest Owner Make?
The SpinQuest owner's salary hasn't been publicly disclosed. As the company's founder and CEO, Mier may receive compensation through a salary, business distributions, or other arrangements.
However, the documentary doesn't explain how he's paid.
How Robby Mier Built His Team of Gambling Influencers
SpinQuest's marketing relies heavily on gambling content creators such as Brettski, Bluff, Bobby, and Nick. Several appear in the documentary to discuss how Mier helped develop their careers. One recalls losing his job while trying to become a full-time gambling content creator. According to his account, Mier offered him $6,000 per month from his own money to cover his bills while building his audience.
Another says Mier began paying him before SpinQuest launched. A third recalls struggling with health problems while uninsured and says Mier offered to cover his hospital expenses. These are personal accounts from the documentary. Instead of relying entirely on conventional advertising, SpinQuest works with personalities who already have established audiences and relationships with their viewers.
SpinQuest Expands Beyond Online Gaming
SpinQuest has also focused on bringing its online community together in person, hosting events in Las Vegas, North Carolina, San Diego, and Colorado. One of the biggest took place at Echo Mountain in Colorado, where SpinQuest says it invited approximately 100 VIP customers and their guests for skiing, snowboarding, and other activities.
The company also converted part of the venue into a casino-themed entertainment space, where guests could play games with chips redeemable for prizes. For Mier, these events are part of a plan to build a brand beyond the website. SpinQuest has also invested in original games, merchandise, and social media content featuring its creators.
Robby Mier's Charity Work and Future Plans
The documentary also discusses charitable projects involving Mier and the SpinQuest team. One creator says Mier matched $5,000 in contributions from team members to support community projects, including an event that provided gifts to single mothers and their children. Another recalls Mier contributing approximately $100,000 toward a holiday toy giveaway.
Looking ahead, Mier wants SpinQuest to develop new games, organize larger events, and support charitable causes. He also hopes to create more opportunities for the influencers who helped establish the company. Mier went from playing poker and promoting gambling websites to running a casino brand of his own. Now, he's trying to grow SpinQuest beyond online gaming through content creators, live events, and new products.
Final Rating
